OK, Ben, how do you get it all done? You have seven children, are adopting two more, run three businesses and every time I see you its on a sport field.

Answer: Well, proper mindset is so much more important than being the best lawyer in town. For me, it’s even more important. Having a proper mindset allows you to assess and value your own time and then guard it with ferocity. People say I’m a jerk with my time.

I am.

Quite simply: I don’t tolerate people wasting my time.

Here’s something else: I’m a huge fan of my personal mindset coach, Rem Jackson. He’s taught me more about managing my own personal life and managing three businesses than I ever learned in my first 45 years or so of life. Not just taught. Anyone can teach. I’d say that Rem is a “nudge” or a “nagger,” constantly in my face to keep to good habits and shun both the old ways of doing things and, frankly, old friends that I now view as Eeyores.

So Rem plays a major role in my lawyer marketing conferences because neither (1) marketing nor (2) mastery of the law will get you to the goal line without effective and ruthless management of yourself and your staff. Rem is the nation’s expert on this. He is the “coaches’ coach.”